Sleepy Owl, the country’s leading D2C coffee brand has announced thelaunch of its Cold
Coffee Cans, thereby expanding its product offering and widening its accessibility as a brand.
It’s summer outside but winter in our cups, courtesy of Sleepy Owl’s newesadditions – 3 Flavours of Cold Coffee served in a can, which is a sip of freshness and the best energizer for whenever you’re on
the go. The ultimate cooler for coffee lovers, this thicker, bolder, and creamier delight is the perfect drink to enjoy for the seekers of convenient indulgence. Through this product, the brand aims to close the
gap between convenience and experience for those looking for a premium yet affordable Cold Coffee
option, which has been one of the key USPs of the brand and reflects across all its product offerings. Sleepy Owl’s Cold Coffee is made with its signature
Premium Instant Coffee & Real Milk and is
available in three delicious flavours – Classic, Salted Caramel and Hazelnut. These contain no artificial
flavours or preservatives. The Cold Coffee has been thoughtfully packaged in an aluminium can, made of infinitely recyclable material, making it a sustainable offering, just like Sleepy Owl’s other products.
Commenting on the new launch, Mr. Ajai Thandi, Co-Founder, Sleepy Owl Coffee, said, “We have been looking forward to our Cold Coffee for a long time now and we’re really pleased to finally launch
our three premium delicious flavors for all our coffee and cold coffee lovers. Like our previous launch of
the Premium Instant Coffee, the thought behind our Cold Coffee too is to bridge the gap between convenience and experience and offer a “Real Good On-The-Go Cold Coffee”. You’ve had it, but nothing
like this before. With this product, we will also be foraying into retail in newer cities such as Bangalore,
Ahmedabad, Chennai, Hyderabad, and Jaipur, to name a few.” “Furthermore, with summers already here, we saw no opportunity better than this to offer our audience a chilled refreshing energizer that’s so rich in comparison, not only in terms of flavor but also texture and
color. It is without a doubt a great product for consumers who prefer traditional, indulgent Cold Coffee
with a rich milky texture” added Mr. Ashwajeet Singh, Co-Founder, Sleepy Owl Coffee.
This ultimate creamy & bold Cold Coffee offers an energy count of 136 kcal. It is priced at Rs 125/- for each 200 ml can and will be available for purchase on Sleepy Owl’s official website, and across all major quick commerce platforms such as BlinkIt and Swiggy Instamart. It will also be retailed offline via 24
Seven, Modern Bazaar, and Nature’s Basket, to name a few.
About Sleepy Owl Coffee: The inception of Sleepy Owl can be traced back to three friends – Arman Sood, Ashwajeet Singh, and
Ajai Thandi, who despite their love for coffee, couldn’t find a good cup when they needed it. Hence, they decided to brew their own and invented a product they loved. The vision at Sleepy Owl is to redefine the
in-home and out-of-home coffee experience, and make your cup of coffee better, everyday. Today, the brand stands over 5 years strong with a strong product portfolio that includes Cold Brew Packs, Hot Brew
Bags, Ready-To-Drink Cold Brew Bottles, Ground Coffee, Brew Box, Instant Coffee, and a range of Merchandise. Sleepy Owl’s signature chocolatey and nutty flavor comes from single-origin, Grade-A
plantation Arabica beans grown at 5300ft in Chikmagalur, Karnataka. Ever. Sleepy Owl has also eliminated the use of plastic in its packaging, and now uses 100% recyclable packaging which is
sustainable. Sleepy Owl’s products are available in 1700+ general and modern retail stores across Delhi NCR, Mumbai, Pune, Indore, Bhopal, Chandigarh, and Jammu amongst several others. The brand also
ships pan-India through its own website www.sleepyowl.co, and online marketplaces -Amazon India,
Flipkart, and BigBasket.
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