In one of the hottest summers on record, ‘Dash and Dot’ went to Iceland; A carbon-neutral country that will be severely affected by climate change and rising water levels. Travelling through the length and breadth of the country, the brand took inspiration from the ever-changing landscape of the country.
From volcanic lava fields, to still glaciers; cascading waterfalls and soothing hot springs. The brand experimented with materials and techniques to mimic the dynamic landscape, playing with colours and materials, such as organic cotton gowns and recycled polyester tiered dresses, to create a premium micro-collection, named for the country that inspired it.
Hoping to add some cool to your summer. Presenting: ICELAND by ‘Dash and Dot’
About Dash & Dot
Globally aware, yet Indian at Heart, Dash and Dot is the go-to brand for western wear non-couture across the Indian market. Ashray Gujral, the dynamic, young entrepreneur, and designer built his brand by keeping in mind the elements of minimal waste, no plastic, animal rights, and gender equality as extremely critical facets of his brand identity along with having his products and designs speak for themselves. Ever since its inception, Dash and Dot’s identity has been based on accessibility, conscious and functional designs, and modernity which also make for the inherent elements that ignite the foundation of each collection created.